Thursday, January 8, 2009

How Breast Implants Increase YOUR Prescription Costs


So, my wife had an appointment today with her OB/GYN, and somehow the conversation turned to breast implants. The doctor then told her that one of the drug reps that frequently visits their office had just got implants. Believe it or not, but this is the type of stuff you’re up against when you’re trying to manage your prescription costs.

By and large, drug reps have one mission: to convince your doctor to prescribe their overpriced, brand-name medications instead of more cost-effective generic drugs. And one of the greatest weapons that female reps have is their sexuality. It’s no secret that sex sells, and as the saying goes, “You’ll never meet an ugly drug rep.” It’s actually been documented that Big Pharma heavily recruits college cheerleaders to be drug reps. And I’ve even heard one story about a drug rep who walked into a doctor’s office, stripped down to a bikini, and started to sunbathe behind a poster that said her drug was “Like a day at the beach.” Real professional, huh? But I bet it worked.

I’m sure that this drug rep that visits my wife’s OB/GYN was fully aware that her sales would increase for every extra CC of silicone she had added. Breast implants . . . they're not just for strippers anymore. Although, is there really that big of a difference between a drug rep and a stripper?

1 comments:

Pharmacy God said...

I live in the wrong part of the country. All of my reps are either middle-aged men with bad teeth or fat chicks.

 
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